The spring semester in the MII-PS program is dominated by a client-based product development project in the capstone course. Myself and five others worked with Opus Mach to re-design the loading and unloading of commercial trucks.
Phase I: This time was dedicated for initial research and the development of generalized problem statements. Here we answered questions like "what is the big need in the market?", "who are the main stakeholders?", and "what factors affect the market and any potential solutions?"
Phase II: This was the main research phase. This is when we focused on interviewing stakeholders and identifying where we could add value.
Phase II depended on the creation of a specific opportunity statement and specific solution requirements. What must a product accomplish to address the problem? What should and could it do to work best with its users and surroundings?
Phase III: The bulk of solution ideation happened in this phase. Without focusing on specific mechanics, we created a wide range of design concepts that addressed the key needs and constraints of users. With physical models in hand, we returned to interview subjects to gather their insights. This helped immensely the difficult task of eliminating and editing concepts.
Phase IV: The fourth and final phase saw our best concepts synthesized into a single, viable product design. Here we created a visual and mechanical design, a marketing and rollout strategy, as well as a full-scale physical prototype. After presenting to our client, we are hopeful that they may choose to move forward towards bringing the product to market.
Due to the confidential nature of this project, I cannot share our final design in a public format, but please do not hesitate to contact me if you have further interest!